Idealabs is Delighted conducting the first everÂ DesignathonÂ by CA Technologies.
The objective is to bring creative minds together, think beyond and design the experience ofÂ tomorrow. Inviting all design innovators to participate in âDesign-A-Thonâ to solve real-time IT challenges involving design and its application in the disruptive era of Artificial Intelligence and Machine Learning.
Designathon started with Design Thinking primer by Honey Bajaj that gaveÂ participants an understandingÂ of Design thinking and different methodologies around Design thinking. Honey BajajÂ has 10 years of experience in multiple roles as User-interface Designer, Lead product designer, Design Strategist, Executive Chairperson and Entrepreneur with extensive work in India and United States.
Designathon got the Excellent participation of 96 Designers/Product managers, 26 teams from more than 28 companies which is shortlisted to 12 teams from 18 organizations after the first round of validation.The best part is most teams who didn’t get through first round stayed back and joined the selected ideas displaying a great spirit of collaboration.
10 mentorsÂ alsoÂ including International mentors traveling from CA technologies – Design Centre of ExcellenceÂ Kevin Mackey, MelissaÂ Sissco, Mike Parker,Â Shveta Verma, Ruchi Saxena, Avneesh Bhatnagar,Â Ishrat AzizÂ apartÂ from PankajÂ Diwan,Â Honey BajajÂ was involved in mentoring all through the day.
Final validation by 3 Senior Jury membersÂ Tanuj Vohra, Paul Pedrazzi and Viiveck Verma.
The Winners were given I-PADs as a token of appreciation.